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split-run advertising

См. также в других словарях:

  • split run — /splɪt rʌn/ noun the printing of the same issue of a publication in several production runs, so that different advertisements may be placed in different printings, allowing the effects of the advertising to be compared …   Marketing dictionary in english

  • Need for Speed: The Run — Developer(s) EA Black Box Firebrand Games (3DS)[1] …   Wikipedia

  • Media and Publishing — ▪ 2007 Introduction The Frankfurt Book Fair enjoyed a record number of exhibitors, and the distribution of free newspapers surged. TV broadcasters experimented with ways of engaging their audience via the Internet; mobile TV grew; magazine… …   Universalium

  • Media in Canada — Canada has a well developed media sector, but its cultural output particularly in English films, television shows, and magazines is often overshadowed by imports from the United States. Television, magazines, and newspapers are primarily for… …   Wikipedia

  • Media of Canada — Culture of Canada This article is part of a series History Canadians Canadian identity …   Wikipedia

  • Eli Lilly controversies — Infobox Company company name = Eli Lilly and Company company company type = Public foundation = 1876 company slogan = Answers that matter location = Indianapolis, Indiana, USA key people = Sidney Taurel, Chairman John C. Lechleiter, President CEO …   Wikipedia

  • Canadian cultural protectionism — Cultural protectionism in Canada has, since the mid 20th century, taken the form of conscious, interventionist attempts on the part of various Canadian governments to promote Canadian cultural production and limit the effect of foreign, largely… …   Wikipedia

  • Мердок, Руперт — Американский медиамагнат, глава News Corporation Американский предприниматель австралийского происхождения, создатель и глава медиагиганта News Corporation, его генеральный директор (с 1979 года) и председатель совета директоров (с 1991 года).… …   Энциклопедия ньюсмейкеров

  • Computers and Information Systems — ▪ 2009 Introduction Smartphone: The New Computer.       The market for the smartphone in reality a handheld computer for Web browsing, e mail, music, and video that was integrated with a cellular telephone continued to grow in 2008. According to… …   Universalium

  • Business and Industry Review — ▪ 1999 Introduction Overview        Annual Average Rates of Growth of Manufacturing Output, 1980 97, Table Pattern of Output, 1994 97, Table Index Numbers of Production, Employment, and Productivity in Manufacturing Industries, Table (For Annual… …   Universalium

  • Italy — /it l ee/, n. a republic in S Europe, comprising a peninsula S of the Alps, and Sicily, Sardinia, Elba, and other smaller islands: a kingdom 1870 1946. 57,534,088; 116,294 sq. mi. (301,200 sq. km). Cap.: Rome. Italian, Italia. * * * Italy… …   Universalium

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